We're sure some people must find it hilarious, but we don't think it was difficult to not make Yama dance with skimpily-clad item girls, or not surround Lord Brahma with a dozen hookers.
Brahmalokam To Yamalokam Via Bhulokam starts off promising you that it'll be an insightful comedy with deep philosophical undercurrents. However, it degenerates first into a series of semi-sleazy gags, and then into something worse - a non-comedy.
Lord Brahma (Rajendra Prasad), pleased with the rare devotee Sobhan Babu (Venu Madhav) who prayed to him, impulsively decides to grant him a boon: to be able to know the fate of any person he comes across. By a completely weird twist of fate, it is Seenu (Sivaji) who accidentally gulps down the divine empowering nectar that Brahma gives Sobhan Babu.
Naturally, you want to know what Seenu does with the, well, godsend. Nothing, except make tonnes of money by way of an unconvincing manipulation of results of a tender-opening process, and save a bus-load of school kids from certain death.
And neither is Seenu's love story with the feisty Shwetha (Sonia) sketched whole-heartedly. The two romance a bit, but her uncle's (Raghu Babu) funny (and yet so evil they're not funny) attempts to break his bones keep cutting into the fun.
Meanwhile Brahma, Yama (Jayaprakash Reddy) and Chitragupta (AVS) descend on earth to revoke the boon, since they've discovered that Seenu is tampering with the ordained course of events. Their attempts to apply the "terms and conditions" of the gift of prophesy so that they can take it back, form the rest of the story.
What this movie needed is kilowatts of energy. The lack of life is especially apparent in the mildly offensive sequences centred round all the sleaze. And when Aarti Agarwal enters as Rambha (the real thing), you know things have come to a point of indifference.
Still, the film's dialogues are well-meaning - this is a flick that succeeds more on the philosophical front than on the funnies. The love story could have been more compelling, but it is engaging and cute enough, maybe because of its very nothingness.
This movie also probably needed a stronger lead. Well, Rajendra Prasad and Jayaprakash Reddy might be drawing in the crowds, but there's not much you can expect from them in this flick. Which is the problem with almost the entire cast, actually - no single person steals the show.
Sivaji is his usual self, but he badly needs an above-average flick to get him into some sort of reckoning. Sonia is among the most refreshing parts of the flick - thanks to her unaffected-ness, and the fact that she doesn't fit into the overly dainty-milky Bombay import formula of a Telugu film heroine.
Venu Madhav monkeys around, and is slightly more entertaining than whatever else is happening on screen. Rajendra Prasad is way too sombre than you really want him to be, but Jayaprakash Reddy brings out a few chuckles.
There's some interesting music to be listened to out there, but the film's fortunes won't let any sound tracks burst onto the charts. Poor production values bring down an already weak script.