Devotional films have always been a safe bet for Tollywood filmmakers. But because
of this rather complacent 'safeness', such films have off late become a formula
rather than a genre, in our region. Keep the rest of the commercial elements (that
means songs, action, villains and sex) as they are, introduce a god or goddess
who, at frequent intervals, will give opportunity for some really mind boggling
special effects, and we will rake in the moolah - this has become the credo of
most filmmakers who attempt anything here.