It helps to plug your movie in the intervals of other films’ screenings. To an extent, at least. Since so few Telugu films are promoted through trailers in movie theaters, you move to the center of the radar screen of upcoming films very fast.
It is an especially good idea if your movie is made like Samanyudu. It brings more people to the theaters before the truth about the film is sufficiently out.
Samanyudu is one of those films that look good in a trailer. They should have ideally stopped making it after they had enough scenes for a trailer – it would have ....