Things to learn from "How to Lose a Guy in Ten Days": Lesson 1: How to make a film with Matthew McConaughey: First, make sure you have an established actress to play the female lead. Then you convince her that though he has gotten overshadowed by so many other women in his films, there is still scope for her to mow him down. Remember him in U-571? No? How about The Wedding Planner? See, now you get the picture. He is great at playing second-fiddle.
Lesson 2: How to ensure your film gets a bumper opening: Target the women. You may think that alienates the men, but that ....