Bhupal, an aspiring filmmaker, tries to keep in the good books of Jai (Adarsh Balakrishna), whose father is producing the latest Mahesh Babu movie. Nandu, a jilted lover, has a bone to pick with the same Jai for "stealing" his girlfriend (Poonam Kaur). Jai himself is neck-deep in debt but can't let that fact out to his stingy father.
After a fateful night, Bhupal, Jai and Nandu find themselves in an unenviable situation where they are held at gunpoint and ordered to repay Rs. 50 lakhs in a week's time. This they plan to do by kidnapping Mahesh Babu.