Rama (Mahesh Babu) is this 'chikna, meetha potta' who thinks that Janaki (Rakshita) is a bit small for his age to be flirting with. Grossly offended by this, Janaki decides to do the same to the audience - stuffing paper balls into her top, trying to be 'big' (believe me sister, Raasi is kidding whenever she uses the word 'Natural'). There, this is the kinda humor, in fact the only humor, the movie offers. This from a guy whose stronghold is supposedly comedy. And you know that this is going to be one very long projection show.
Rama's dad is a superhero clichéd fire fighter who's been on the hate list of the bad man Devudu (that villain guy from
Jayam) since quite sometime - precisely, from almost the beginning of the flick! So in an attempt to kill the fire fighter, a gang member dies, and the superhero dad is apprehended. He's then murdered by Devudu who takes the help of the corrupt policemen. And you know it's time for our hero to pour some red colour onto his clothes.
In Bharatheeyudu we had the old man's wife helping him - in this one we have Rama's mom doing the same. The gushy encounters with the despicable government officials were better shown in Bharatheeyudu. And even better on Tehelka.com! The killing of the officials, though cranky, was at least innovative in the former - in this one, the violence is the usual 3 Gs: gory, grotesque and gobbledygook. Bharatheeyudu even had a great ending, but Nijam just loses momentum like a spinning top.